Accessory Sales Manager

About the role

We are seeking an experienced and commercially driven Accessory Sales Manager to develop and lead the automotive accessories business across all brands and locations. The role will create a comprehensive accessory strategy, identify profitable product opportunities, and maximize revenue from both new and used vehicle customers.

Key responsibilities

• Develop and execute a comprehensive automotive accessory strategy for all brands, initially focusing on Jetour and 212.
• Identify, evaluate, and introduce accessories with strong customer demand and commercial potential.
• Build a balanced product portfolio of genuine/OEM and high‑quality non‑genuine accessories.
• Establish sales targets, revenue objectives, and KPIs for the accessories business.
• Design and maintain attractive point‑of‑sale areas in showrooms and branches.
• Coordinate accessory communications and promotional activities across showroom, digital, and social media channels.
• Monitor market trends, competitor pricing, and customer preferences to optimise the product range.
• Manage supplier relationships, ensuring product quality, availability, pricing and profitability.
• Train sales and frontline teams on accessory features, benefits and upselling techniques.

Required profile

• Proven experience in automotive accessory sales and strategy development.
• Commercially driven with a strong ability to identify and capitalize on profitable opportunities.

Required skills

• Automotive Accessory Strategy
• Upselling and Cross‑selling Strategies
• Pricing Strategy