Marketing Manager

About the role

We are looking for a Marketing Manager to turn FoldFold’s brand direction into a clear commercial plan and lead its execution. This hands‑on leadership role combines creative judgement, structured planning, team development and measurable results.

Key responsibilities

• Develop and deliver the marketing strategy across retail, e‑commerce, product launches and corporate opportunities.
• Lead the internal marketing team and external partners, setting priorities, standards and accountability.
• Build a consistent brand presence across campaigns, content and customer touchpoints.
• Oversee digital marketing, paid media, CRM and customer‑retention programmes to support acquisition and sales growth.
• Coordinate product launches, seasonal campaigns and store openings.
• Manage marketing budgets, calendars and reporting, using customer insights and performance data.

Required profile

• Proven experience leading marketing for a consumer brand, preferably in F&B, hospitality or premium retail.
• Track record of delivering campaigns that strengthen the brand and generate measurable commercial results.
• Strong understanding of digital marketing, e‑commerce and customer retention.
• Experience managing teams, agencies, budgets and multiple projects.
• Knowledge of Qatar or GCC consumers with fluency in Arabic and English.

Required skills

• Digital marketing
• E‑commerce
• CRM
• Paid media
• Customer retention
• Budget management