In-Store Visual Merchandiser

About the role

The In-Store Visual Merchandiser is responsible for developing, delivering, and communicating visual concepts that promote the brand, products, and services within retail locations. The role includes training store teams on visual presentation standards and managing daily, weekly, and seasonal visual merchandising tasks.

Key responsibilities

• Ensure brand identity and presentation standards are consistently achieved in windows and in‑store displays.
• Create eye‑catching displays that incorporate commercial sales opportunities.
• Implement brand‑specific visual merchandising standards and coordinate store displays according to brand guidelines and strategy.
• Develop floor plans, maximize visual impact, and arrange merchandise, signage, fixtures, and layout guides.
• Photograph all changes made to merchandise displays and use creative lighting for windows.
• Maximize placement of new lines, re‑merchandise the store when trends evolve, and create category‑based store layouts.
• Collect reviews and feedback on merchandise and ensure proper merchandising of items.
• Collaborate with operations, brand management, VM Manager, and sales teams to increase sales and achieve commercial goals.
• Participate in pre‑opening activities to ensure brand standards are implemented.
• Conduct research on current market trends and lifestyle influences.

Required profile

Required skills