Commercial Director

About the role

Mondrian Doha, a luxury resort in West Bay Lagoon, Qatar, is looking for a Commercial Director. Reporting to the General Manager and with additional reporting to the Senior Vice President, Sales and Revenue Management, the role directs, coordinates, trains and supervises the Sales Managers, Revenue Management team and Sales Administrators. The aim is to grow existing accounts and generate new business so that Room, Food & Beverage and Catering revenues meet or exceed budget.

Key responsibilities

• Direct and manage group, transient and sales activities to maximise revenue for the area hotels.
• Prepare, implement and compile data for the strategic sales plan, SMART goals, budgets, forecasts and reports.
• Develop rates, group ceilings and deployment strategies through competitive data review, demand analysis and mix management.
• Recruit, train, manage and counsel sales employees, and supervise the Sales and Revenue Departments.
• Lead sales presentations and client meetings, and run daily business reviews, weekly strategic sales meetings and weekly sales meetings.
• Manage advertising, public relations and promotional activities with the corporate marketing team.
• Follow up on sales leads, monitor top accounts and market trends, and coordinate non-group transient sales and catering solicitations.
• Ensure the Sales Department operates within its sales expense budget and meets established goals.
• Train staff, conduct performance reviews, and coach, motivate and discipline sales and catering personnel in line with company policy.
• Build a full working knowledge of the hotel's operations (Food & Beverage, Guest Services, Front Office, Housekeeping) and of sales policies and SOPs.
• Develop strategies to increase market share from competitors and represent the hotel in industry organisations and events.