Content Creator & Social Media Strategist

About the role

Experience Qatar, which represents Qatar-based destination management and tourism brands, is looking for a creative, commercially aware content professional to strengthen its consumer-facing brands. This is a hands-on, seasonal, full-time role combining content creation, on-camera presenting, social media strategy, brand positioning, community management and performance marketing. It covers multiple B2C brands and aims to turn digital attention into engagement, qualified inquiries and bookings. The contract runs 6 months (November 2026 – April 2027) with possible extension to a permanent position after a performance review.

Key responsibilities

• Photograph and film destinations, tourism activities, events and lifestyle experiences with a DSLR or mirrorless camera, plan shoots and shoot vertical-first content
• Present on camera for Instagram Reels, TikTok, Stories, destination walkthroughs and interviews
• Grow B2C brands organically through original content, creator collaborations and user-generated content
• Run Meta Ads and TikTok Ads campaigns across Instagram, Facebook and TikTok, including retargeting and performance analysis
• Develop separate strategies for inbound tourism, outbound travel, leisure and adventure brands, with content calendars and creative briefs
• Publish content on Instagram, TikTok, Snapchat, Facebook, YouTube Shorts and others, and manage comments and customer interactions
• Analyse performance with Meta Business Suite and TikTok Analytics and report on KPIs
• Work with a graphic designer, website specialist, app developer and possibly a social media assistant
• Frequent outdoor shoots across Qatar and occasional travel to Saudi Arabia and Bahrain

Required profile

• 1-5 years of B2C social media management and content creation experience
• Substantial experience with Qatar's consumer market; a Qatar-based university degree is strongly preferred
• Proven professional photography and videography, on-camera presence and organic brand growth achievements
• Strong English; Arabic preferred
• Willingness to travel and work outdoors, including outside normal office hours

Required skills

• Meta Ads Manager and TikTok Ads Manager
• Basic editing with CapCut, Lightroom or Canva
• Analytics tools such as Meta Business Suite and TikTok Analytics

What we offer

• Monthly salary of QAR 5,000 to 7,000
• Special performance incentive fund upon reaching agreed KPIs
• Possible permanent employment after the six-month review