Media and Influencer Executive

About the role

The Media and Influencer Executive will lead influencer partnerships and media relations to boost brand visibility and meet client objectives. Working closely with influencers, media outlets, clients and internal teams, you will ensure seamless campaign execution from planning to reporting.

Key responsibilities

• Source, evaluate and manage influencers and content creators for client campaigns.
• Build and maintain relationships with influencers, media representatives and industry contacts.
• Coordinate campaign deliverables, content approvals, timelines and reporting.
• Negotiate collaboration terms and ensure compliance with campaign requirements.
• Monitor influencer content and media coverage for quality and brand alignment.
• Assist in organizing media events, brand activations and promotional activities.
• Track campaign performance and prepare post‑campaign reports.
• Maintain an up‑to‑date database of influencers, media contacts and partnership records.

Required profile

• Bachelor’s degree in Marketing, Public Relations, Communications, Business or a related field.
• 1–3 years of experience in influencer marketing, PR, media relations or digital marketing.
• Strong understanding of social media platforms and current influencer marketing trends.

Required skills

• Proficiency in Microsoft Office.
• Experience with social media management tools.