Marketing Specialist

About the role

Arkan Marketing Services is seeking a creative, organised, and results‑driven Marketing Specialist to join its Doha office. This hands‑on position covers content planning, graphic design, social media management, paid advertising, campaign coordination, and performance reporting. The successful candidate will manage multiple marketing activities simultaneously while delivering high‑quality work on schedule.

Key responsibilities

• Prepare weekly and monthly social media content plans.
• Develop concepts for posts, Reels, Stories, campaigns, promotions, product launches and seasonal activities.
• Design social media visuals, banners, advertisements and other marketing assets.
• Write clear, engaging captions, campaign copy and promotional content.
• Manage social media pages, publishing schedules and daily content activity.
• Monitor trends and introduce fresh, relevant content ideas.
• Set up, manage and optimise paid advertising campaigns across Meta, TikTok, Snapchat and Google.
• Track and report KPIs such as sales, ROAS, CPA, CTR, CPC, conversions, reach and engagement.
• Prepare regular marketing reports with findings and recommended actions.
• Coordinate with team members on products, campaigns, offers, content requirements and deadlines.
• Support product launches, promotions, influencer activities and other marketing initiatives.

Required profile

• Bachelor’s degree in Marketing, Communications, Graphic Design, Business Administration or related field, or equivalent practical experience.
• Proven hands‑on experience in marketing, social media, content creation, graphic design or paid advertising.
• Strong organisational, multitasking and time‑management abilities.
• Ability to work under pressure, manage changing priorities and meet deadlines.
• Proactive, independent and able to take full ownership of tasks.
• Experience in fashion, retail, beauty, luxury or e‑commerce is a plus.

Required skills

• Adobe Photoshop
• Adobe Illustrator
• Canva
• Figma
• Meta Ads Manager
• CapCut
• Adobe Premiere Pro